merch.
Broadway Theatre Merchandise Counting Tool
Manager Guide  ·  May 2026
Manager Reference
Contents
  1. Backstage Portal — Creating a Show
  2. Accessing Manager Mode in the Countsheet
  3. Show Tab — Configure the Show
  4. Booths Tab — Configure Locations
  5. Products Tab — Configure the Catalog
  6. Schedule Tab — Set Up Performances
  7. Backstock Tab — Track Inventory
  8. Shipments Tab — Receive Incoming Stock
  9. Order Tab — Generate Reorder Quantities
  10. Summary Tab — Weekly Reporting
  11. Tools Tab — Config & Reset
  12. End-to-End Show Night Workflow
00
Backstage Portal — Creating a Show

Before sellers can access a countsheet, you need to create the show in the Backstage employee portal. Backstage is the central hub for all operations — it manages accounts, shows, team documents, and links to every tool including the countsheet.

One-time setup: Each show is created once in Backstage. The countsheet for that show automatically inherits the venue, dates, and shipping address you enter here — sellers and managers never have to re-enter that information.

Step 1 — Log Into Backstage

  1. Go to backstage.merchdot.com in any browser.
  2. Enter your email and password. Click Sign In.
  3. You land on the Call Board — the portal home screen.
backstage.merchdot.com — Sign In
merch.
Employee Portal
Email
manager@merchdot.com
Password
••••••••
Sign In
Sign in with your email and password

Step 2 — Navigate to Events

  1. From the top navigation, tap Retail.
  2. Scroll down past Team Tools and Team Documents to the Events section.
  3. All active and upcoming shows appear here. Admin and managers can create and manage shows.
Backstage — Retail / Events
Call Board
Fulfillment
Retail
HR
Settings
Events
Hamilton — Week 12
Richard Rodgers Theatre · New York, NY
Active
Open Countsheet →
Hamilton — Week 13
Richard Rodgers Theatre · New York, NY
Upcoming
Retail → Events — all shows listed here

Step 3 — Create a New Show

  1. Click + Create Show in the Events section header.
  2. Fill in the show details: title, venue, city/state, cycle dates, and full shipping address.
  3. Set the status to Active to make the countsheet accessible.
  4. Click Create Show. The show appears in the Events list immediately.
FieldWhere it appears
Show TitleDisplayed at the top of the countsheet and on all exports
Venue NameShown in countsheet Show tab (read-only) and on order exports
City / StateShown in countsheet Show tab (read-only)
Cycle / DatesShown in countsheet Show tab (read-only)
Shipping AddressPrinted on all order CSVs and PDFs exported from the countsheet
StatusActive = countsheet accessible; Locked = view-only for sellers
Shipping address tip: Enter the full shipping address when creating the show — it prints automatically on every order form generated from the countsheet. You won't need to enter it again.

Step 4 — Open the Countsheet

Once the show is created, click Open Countsheet → on the show card in Events. This opens the countsheet pre-loaded with that show's data. Bookmark the URL or share it with your sellers — every time it's opened, it loads the same show.

01
Accessing Manager Mode in the Countsheet

The merch. countsheet has two modes: a seller-facing count mode and a PIN-protected Manager Mode for configuration and reporting. Sellers never see Manager Mode screens. Both require a Backstage login — users who aren't signed in are automatically redirected to the portal sign-in page.

How to Enter Manager Mode

  1. Open the countsheet via Backstage (Retail → Events → Open Countsheet →).
  2. From the Home Screen, tap the Manager Mode button.
  3. Enter your 4-digit countsheet PIN. The default PIN is 1234 — change it in the Show tab.
  4. Manager Mode opens to the Show tab. Nine tabs are available across the top.
Return to Backstage: A ← Backstage button is fixed to the bottom-left of the countsheet at all times. Tap it to return to the portal without losing any data.
merch. countsheet — Home
merch.
HAMILTON — Week 12
Richard Rodgers Theatre
🎭
Start Selling
Select location & show
⚙️
Manager Mode
PIN required
← Backstage
Home screen — tap "Manager Mode"
merch. — Manager PIN
Enter Manager PIN
1
2
3
4
5
6
7
8
9
0
PIN entry — default is 1234

Manager Mode Tabs

Once inside, nine tabs are shown at the top of the screen:

Show
Booths
Products
Schedule
Backstock
Shipments
Order
Summary
Tools
Manager Mode is active. Tap any tab to configure.
Manager Mode tab bar
TabPurpose
ShowVenue info, show dates, weekly goal, discount tiers, PIN
BoothsAdd/remove/reorder selling locations with color coding
ProductsProduct catalog — name, variant, SKU, price, active state
SchedulePerformance schedule — dates, times, active/locked states
BackstockInventory levels, par minimums, on-hand calculations
ShipmentsReceive inbound stock via CSV, apply to backstock
OrderGenerate reorder quantities, export CSV or PDF
SummaryWeekly CSV/PDF exports; import Booth Report JSONs for running summary; Sales Forecast and Sales Goal progress bars
ToolsImport/export config JSON, clear data, factory reset
02
Show Tab — Configure the Show

The Show tab displays the show's identity and shipping information — pulled automatically from Backstage — alongside the financial settings you configure directly in the countsheet.

How fields are set
Show identity and address fields (Show Name, Venue, City, State, dates, shipping address) are set in the Backstage portal when a manager creates the show. They appear here as read-only — they cannot be edited from inside the countsheet. The countsheet-specific fields (Weekly Goal, Discount tiers, PIN) are always editable here.

Read-Only Fields — Set in Backstage

These fields are populated from the portal and displayed for reference. To change them, edit the show in Backstage → Retail → Events.

FieldDescription
Show NameProduction title — appears at top of countsheet and on all exports
VenueTheatre name — printed on order CSVs and PDFs
City / StateVenue location
ZIPVenue postal code
Street Address / Address 2Shipping address lines — printed on every order form
Attn / PhoneVenue contact info
Ship City / Ship State / CountryOverride shipping destination if different from venue
CycleReporting cycle label (e.g. "Week 12")
Start Date / End DateCycle date range

Editable Fields — Set in the Countsheet

These fields are not managed in the portal — configure them directly here in Manager Mode.

FieldDescription
Weekly Goal ($)Revenue target for the cycle; drives the Sales Goal progress bar in the Summary tab
Apparel Discount %Markdown % applied to apparel for order quantity calculations
Goods Discount %Markdown % applied to goods/novelties
Media Discount %Markdown % applied to media items
PIN4-digit Manager Mode PIN (change from default 1234)
Manager Mode — Show
Show
Booths
Products
···
From Backstage — read only
Show Name
Hamilton
Venue
Richard Rodgers Theatre
City
New York
State
NY
Cycle
Week 12
Dates
4/21–4/27
Configure here
Apparel %
20
Goods %
15
Media %
10
Weekly Goal
$18,000
PIN
••••
Save Changes
Show tab — dimmed fields from portal (read-only); gold section editable here
Important
The Discount % fields directly affect suggested order quantities in the Order tab. Set these to match the deal you have with the warehouse before generating an order. If unsure, confirm with your production manager.
Tip
Change the default PIN (1234) before the first show. Navigate to the PIN field, enter a new 4-digit code, and tap Save Changes.
03
Booths Tab — Configure Locations

Booths (also called "locations") represent the physical selling stations in the venue — for example, the Main Lobby table, a Mezzanine kiosk, or a Box Office window. Each seller logs in by selecting their location, so accurate setup here is essential.

Managing Booths

Location Colors

Each booth is assigned a color automatically as it is added, cycling through: Gold, Blue, Green, Purple. These colors appear as color-coded chips throughout the seller interface and in reports to help distinguish booths at a glance.

Manager Mode — Booths
Show
Booths
Products
···
Main Lobby Gold 🗑
Mezzanine Blue 🗑
Box Office Green 🗑
+ Add Location
Booths tab — three locations configured with color coding

The location color chips appear in seller login, count sheets, the Summary tab's running summary table, and exported PDFs — making it easy to track revenue by location at a glance.

Note
Location names should match what sellers will recognize on the floor. Use names like "Main Lobby", "Mezz Kiosk", or "Stage Door" — whatever is natural for your venue.
04
Products Tab — Configure the Catalog

The Products tab is where you define everything sellers can sell. Every item that appears on a count sheet must be configured here first.

Adding a Product

Tap + Add Product and fill in the following fields:

FieldDescription
NameProduct name (e.g. "Logo Tee", "Magnet", "Cast Recording")
VariantSize, color, or format that distinguishes items with the same name (e.g. "S", "XL", "Black", "CD")
SKUWarehouse SKU code — used in shipment matching and order exports
CategoryApparel, Goods, or Media — determines which discount tier applies
Retail PriceStandard ticket-holder price
House PriceDiscounted price for house seats / comp guests

Active / Inactive Toggle

Each product has an Active toggle. Active products appear on count sheets for sellers. Inactive products are hidden from sellers but retained in the system — useful for items that are temporarily out of stock or discontinued mid-run without losing historical data.

Variant Grouping

Products that share the same Name but have different Variants are automatically grouped together on the count sheet. For example, "Logo Tee / S", "Logo Tee / M", and "Logo Tee / L" will appear as a single group on the seller's screen, making counting faster and more organized.

Manager Mode — Products
Show
Booths
Products
···
Logo Tee — Apparel
Logo Tee / S
SKU: HAM-TEE-S  ·  $40.00 / $32.00
Logo Tee / M
SKU: HAM-TEE-M  ·  $40.00 / $32.00
Logo Tee / L
SKU: HAM-TEE-L  ·  $40.00 / $32.00
Cast Recording — Media
Cast Recording / CD
SKU: HAM-REC-CD  ·  $22.00 / $18.00
+ Add Product
Products tab — grouped variants; toggle = inactive (gray)
Tip
Use consistent naming conventions so variants group correctly. "Logo Tee" and "logo tee" will create two separate groups. Capitalization matters.
05
Schedule Tab — Set Up Performances

The Schedule tab defines the list of performances sellers can select when logging in. Each show is identified by a show number and is used as the organizing unit for all count data and reports.

Adding a Performance

Tap + Add Show to create a new performance entry:

FieldDescription
Show NumberSequential identifier (e.g. 1, 2, 3…) within the cycle
DateCalendar date of the performance
Day of WeekAutomatically derived but editable (e.g. "Wednesday")
TimeCurtain time (e.g. "2:00 PM", "8:00 PM")

Active and Locked States

StateMeaning
ActiveVisible to sellers in the show selection list. Sellers can open counts and enter data.
LockedVisible to sellers but read-only. Prevents any edits. Use after reconciliation is complete.
InactiveHidden from sellers entirely. Use for shows that were cancelled or not yet scheduled.
Manager Mode — Schedule
Show
Booths
Products
Schedule
···
#DateDayTimeStatus
14/22/26Wed2:00 PM Active
24/22/26Wed8:00 PM Active
34/23/26Thu8:00 PM Locked
44/24/26Fri8:00 PM Active
+ Add Show
Schedule tab — performances with Active/Locked states

Shows appear in the order they are listed here. Set all shows for the full week at the beginning of each cycle so sellers can always select the correct performance.


Location Goals

Below each show's date/time row in the Schedule tab there is a Location Goals section. Once locations have been configured in the Booths tab, each active location appears here with a dollar input field. Enter a revenue goal for each location for that specific show.

A Show Forecast total — the sum of all location goals for that show — is displayed below the inputs in the brand color #ffc907. This per-show forecast feeds into the Sales Forecast progress bar on the Summary tab (see Section 9).

Manager Mode — Schedule (Location Goals)
Show
Booths
Products
Schedule
···
1
Wed 4/22/26
2:00 PM
Wednesday
Active
🔒
Location Goals
Main Lobby
$2,500
Mezzanine
$1,200
Box Office
$800
Show Forecast $4,500
Show #2, #3, #4 below…
Schedule tab — location goals below each show's date/time row; Show Forecast total in brand gold
Tip
Set location goals at the start of each cycle. The sum of all show forecasts becomes the Sales Forecast visible at the top of the Summary tab, letting you track the week's pacing in real time as Booth Report JSONs are imported.
06
Backstock Tab — Track Inventory

The Backstock tab is your live inventory ledger. It shows what is physically on hand at the venue and helps you identify which products need reordering before they run out.

Key Columns

ColumnDescription
Product / VariantProduct name and variant label
BackstockQuantity you entered as the starting inventory for this cycle
On-HandCalculated: Backstock minus units added (opened) for all shows so far
ParMinimum stock level at this venue — set by you per product
Stock BarVisual bar showing On-Hand vs. Par. Green = above par, Amber = near par, Red = below par
Remaining BSWhat will be left after all scheduled show adds are accounted for

Setting Backstock Quantities and Par

Tap any row to edit the Backstock quantity (typically when you first receive a shipment and apply it) or the Par level. The stock bar updates instantly.

Manager Mode — Backstock
···
Backstock
Shipments
···
Product
BS
On-Hand
Stock vs Par
Rem. BS
Logo Tee / S
Par: 6
24
18
18/24
12
Logo Tee / M
Par: 6
12
7
7/12
4
Logo Tee / L
Par: 6
8
3
3/8
0
Magnet
Par: 12
60
44
44/60
31
Backstock tab — stock bars indicate health vs. par level
Important
Backstock quantities should be updated every time a shipment is applied (see Section 7). Do not manually inflate these numbers — always let the Shipments tab handle the math.

The Remaining BS column projects inventory after all shows have been opened. A red value means you will likely run out before the next shipment arrives — add those items to your order.

07
Shipments Tab — Receive Incoming Stock

The Shipments tab is used when physical merchandise arrives at the venue. It lets you reconcile what was packed at the warehouse against what you actually received, and then apply the confirmed quantities directly to Backstock.

Three Shipment Slots

merch. supports up to three concurrent shipment slots — useful when orders are split across multiple pallets or arrive on different days.

Loading a Packing List

  1. Tap ⬆ Import CSV on a shipment slot. Select or share the warehouse-generated packing list CSV.
  2. The CSV must have columns in this order: category, name, variant, sku, packed. merch. matches rows to your product catalog by SKU.
  3. The Packed column is pre-filled from the CSV. Enter your physically counted Received quantity for each line.

Variance Highlighting

Any row where Received ≠ Packed is highlighted in red to draw your attention. This is a variance — you received more or fewer units than expected.

Manager Mode — Shipments
···
Backstock
Shipments
Order
···
Shipment 1 — HAM-SHP-0421
Product / Variant
Packed
Received
Variance
Logo Tee / S
12
12
Logo Tee / M
12
10
−2
Magnet
48
48
Program Book
24
26
+2
⬇ Variance Report ✓ Apply to Backstock
Shipments tab — variance rows highlighted; apply to backstock when verified

Variance Report

Tap ⬇ Variance Report to export a CSV containing only the rows with discrepancies. Send this to your warehouse contact to resolve short or over-shipments.

Applying to Backstock

When you are satisfied with your received quantities, tap ✓ Apply to Backstock. The received quantities are added to Backstock for each matching product. The shipment row then shows a green checkmark to indicate it has been applied.

Undo
Applied shipments can be undone — tap the checkmark on an applied shipment to reverse the adjustment if you made an error.
Warning
Do not apply the same shipment twice. Applying increments Backstock — applying again will double-count the units.
08
Order Tab — Generate Reorder Quantities

The Order tab calculates how much to reorder based on your current inventory, sales velocity, and the discount tiers configured in the Show tab. Use it at the end of each cycle to prepare your warehouse order.

How Suggested Quantities Are Calculated

For each active product, merch. considers:

The suggested quantity aims to bring you to par plus enough stock for the next cycle's projected sales.

Editing the Order

The Order Qty column is fully editable. Override any suggested quantity manually. You can also add free-text Order Notes per row (e.g. "Hold — awaiting new design") for the warehouse team.

Manager Mode — Order
···
Shipments
Order
Summary
···
ProductVariantRem. BSSuggestedOrder Qty
Logo TeeS126 6
Logo TeeM412 12
Logo TeeL018 18
Magnet310 0
Program Book824 24
⬇ Order CSV 🖨 Order PDF
Order tab — suggested quantities with manual override column

Exporting the Order

ExportDescription
⬇ Order CSVFixed-format CSV for direct warehouse upload. Columns and formatting match the warehouse's import template exactly — do not modify before uploading.
🖨 Order PDFHuman-readable order for the fulfillment person. Includes a checkbox column for picking verification, an adjustment box per line, and a signature / date block at the bottom.
09
Summary Tab — Weekly Reporting

The Summary tab (previously called "Reports") is the hub for all financial exports and progress tracking. It has two subsections: Device Exports (data from this iPad's own count records) and the Weekly Running Summary (aggregated across all booths by importing Booth Report JSONs from sellers).


Sales Forecast & Sales Goal Progress Bars

At the top of the Summary tab — above the Weekly Running Summary table — two progress bars appear whenever their respective values have been set. Both bars track actual imported JSON revenue in real time as Booth Report JSONs are imported during the week.

Progress BarTarget ValueActual Value Tracked
Sales Forecast Sum of all per-show, per-location goals entered in the Schedule tab (see Section 5 — Location Goals). Appears once at least one location goal has been set. Grand revenue (grandRev) from all imported Booth Report JSONs for the current cycle.
Sales Goal The weekly goal dollar amount set in the Show tab (Weekly Goal field). Appears once that field is non-zero. Same imported JSON revenue total — tracks how the week's actual sales compare to the overall cycle target.
Manager Mode — Summary (Progress Bars)
···
Order
Summary
Tools
Sales Forecast $11,210 / $22,400
50% of forecast — 3 of 8 shows imported
Sales Goal $11,210 / $18,000
62% of weekly goal
Weekly Running Summary table appears below ↓
Summary tab — Sales Forecast and Sales Goal bars above the running summary table
Note
Sales Forecast reflects the granular goals you entered per show and per location in the Schedule tab. Sales Goal reflects the single weekly target from the Show tab. Both bars are independent — you can use one, both, or neither.

Device Exports

These exports draw from count data entered directly on this device.

ExportWhat It Contains
⬇ Week CSVDetailed spreadsheet. Body rows: only shows that have count data. Footer section: full weekly summary with every scheduled show (populated or not) and grand totals.
🖨 Week PDFSame logic as the CSV: populated shows appear in the main body; all shows appear in the summary table. Print-friendly, formatted for management review.

Weekly Running Summary

This section aggregates data from all selling locations. Sellers export a Booth Report JSON at the end of their shift and send it to you (via AirDrop, email, or any file transfer method).

Importing Booth Reports

  1. Receive Booth Report JSON files from each seller (one file per booth per show, or a session file covering their full night).
  2. Tap ⬆ Import JSON and select the received files. You can import multiple files at once.
  3. The summary table updates automatically to show each show × each location with revenue totals.
Manager Mode — Summary / Running Summary
···
Order
Summary
Tools
Weekly Running Summary — Week 12
⬆ Import JSON ⬇ CSV 🖨 Summary PDF
Show Main Lobby Mezz Total PDF
#1 Wed 2PM $2,840 $1,120 $3,960 🖨 PDF
#2 Wed 8PM $3,210 $1,450 $4,660 🖨 PDF
#3 Thu 8PM $2,590 $2,590 🖨 PDF
Week Total $8,640 $2,570 $11,210
Summary tab — Weekly Running Summary with per-show PDF exports

Show Summary PDF

Each show row has a 🖨 PDF button that generates a single-show Summary PDF. This is the primary document you send to production management after each performance.

The Summary PDF structure is:

  1. Show Header — show number, date, time, venue, cycle
  2. Location Details Table — one row per booth, showing: Location name, Seller, Units sold, Retail revenue, House revenue, Total, Credit card total, Tax collected, Expected cash, Actual cash, Cash variance
  3. Products Sold — All Locations Combined — a merged product list across all booths for that show, sorted by revenue descending. Zero-revenue items are excluded for a clean read.

The 🖨 Summary PDF button in the header exports all imported shows at once as a combined document.

CSV Export

The ⬇ CSV button exports a merged CSV of all imported Booth Report JSONs — useful for importing into your own tracking spreadsheet or sending to your regional manager.

Tip
Import all booth JSONs before exporting the Summary PDF. The PDF reflects exactly the data available at the moment of export. Missing imports mean missing location columns.
10
Tools Tab — Config & Reset

The Tools tab provides configuration backup/restore utilities and destructive data management functions. Access carefully.

Manager Mode — Tools
···
Summary
Tools
Configuration
⬆ Import Config JSON ⬇ Export Config JSON
Danger Zone
Clear All Count Data Factory Reset
Tools tab — config management and reset functions

Configuration Backup and Restore

FunctionDescription
⬇ Export Config JSONExports all settings — Show info, Booths, Products, Schedule, Backstock par levels, and per-show location goals — as a single JSON file. Use this to back up your configuration or share it with another manager's device. Because location goals are included, all forecasting data transfers automatically.
⬆ Import Config JSONRestores a previously exported config, including per-show location goals. Useful for onboarding a second manager device or recovering from accidental changes. Count data is not affected by an import.

Danger Zone

Danger
Both actions below are irreversible. A confirmation dialog will appear before anything is deleted, but there is no undo. Export a Config JSON backup before proceeding.
ActionWhat Is Erased
Clear All Count DataDeletes all show count data (open counts, close counts, cash rec entries, imported Booth Report JSONs). Configuration — Show, Booths, Products, Schedule, Backstock — is preserved.
Factory ResetDeletes everything: count data AND all configuration. The app returns to its initial state as if freshly installed. Use only at the end of a run when decommissioning the device.
11
End-to-End Show Night Workflow

This section walks through the complete lifecycle of a show night from initial configuration to final manager reporting. Use this as a reference checklist when starting at a new venue or training a new manager.

Before the Run Begins — One-Time Setup
Create the show in Backstage → Retail → Events (venue, dates, shipping address). Then open the countsheet from Backstage and, in Manager Mode, complete the Show tab (Weekly Goal, discounts, PIN). Configure Booths, Products, and Schedule. Export a Config JSON backup when done.
Receiving Stock — As Shipments Arrive
When merchandise arrives, go to the Shipments tab. Import the warehouse packing list CSV, enter received quantities, resolve variances, and tap Apply to Backstock. Check the Backstock tab to confirm levels look correct.
Pre-Show — Sellers Log In and Enter Open Counts
Each seller opens merch. on their device, taps Start Selling, selects their location (Main Lobby, Mezzanine, etc.) and the current show. They enter their opening inventory count for each product before the doors open.
During the Show — Sales Happen
No action required in the app. Sellers sell merchandise normally. The app will calculate sales from the difference between open and close counts.
Post-Show — Sellers Enter Close Counts
After the final curtain, each seller counts remaining inventory and enters close counts in the app. The app calculates units sold and revenue per product.
Cash Reconciliation — Sellers Complete Cash Rec
Sellers complete the cash reconciliation form: credit card total, tax, and actual cash on hand. The app calculates expected cash and shows the variance. The seller reviews and confirms.
Export — Sellers Send Booth Report JSON
Each seller taps Export Booth Report and saves or shares the JSON file. They send it to the manager via AirDrop, email, or a shared folder. One file per seller per show night is typical.
Import — Manager Collects All Booth Reports
In Manager Mode, go to Summary → Weekly Running Summary. Tap Import JSON and select all received Booth Report files. The summary table populates with revenue by show and location.
Review — Manager Checks the Summary
Review the summary table for any missing imports (a location column with no data for a show). Follow up with sellers as needed. Check the weekly total against the Weekly Goal set in the Show tab.
Export — Manager Sends Summary PDFs
Tap the 🖨 PDF button on each show row to export that show's Summary PDF (location breakdown + consolidated product list). Share with production management. Use 🖨 Summary PDF to export all shows at once for the weekly wrap-up.
Reorder — Generate and Submit Order
At the end of the cycle, go to the Order tab. Review suggested quantities, adjust as needed, add notes, and export the Order CSV for warehouse upload and/or the Order PDF for the fulfillment team.
New Cycle — Create New Show in Backstage & Update Schedule
At the start of a new week, create a new show in Backstage → Retail → Events with the updated cycle label and dates. Then open the countsheet via Backstage, go to the Schedule tab, and add the new week's performances. Sellers are now ready for the next cycle.
Quick Reference — Manager Responsibilities Per Show
  • Before first show of cycle: confirm Schedule is updated, Backstock is current
  • After each show: collect and import Booth Report JSONs from all sellers
  • End of week: export Summary PDFs, generate Order if needed
  • On shipment arrival: process in Shipments tab before next show

merch.  Manager Guide  ·  May 2026
Broadway Theatre Merchandise Counting Tool